Jeff started his career in the entertainment industry with Disney in the early 2000s. He created digital tools to build influential online communities for multi-platinum selling artists like Breaking Benjamin and the Jonas Brothers.
Jeff developed thriving digital spaces that attracted hundreds of thousands of users and played a pivotal role in shifting the music industry to using digital communities to market bands and artists.
In the 2010s he shifted from music to video games and was instrumental in building one of the largest online communities for the Halo series: ReadyUpLive. Today, Jeff continues to help talented creative individuals and brands cultivate massive online followings using cutting edge digital tools and modern content strategies.